SEOUL, South Korea (AP) — South Koreans have waited 16 long years for a savory, crispy bite that would satisfy their taste buds and right an infamous wrong. It brought to the surface long-buried memories for Yoon Gunhee, who voted in the infamous election. The cereal has become a sensation in South Korea after 16 years of delay in its release. It started when Kellogg's had a great idea for a marketing stunt to promote Chocolate Chex in Korea.In 2004, Nongshim Kellogg launched an online “election” for the president of Chex … Chex has rolled out its “green onion” flavored cereal in South Korea and it’s already flying off the shelf. Chex is also the basis for a baked snack called "Chex Mix", in which different kinds of Chex are mixed with nuts, pretzels, and baked crackers, and then often baked again with butter and various other spices (Worcestershire sauce in the original mix) to add flavor.Commercial and homemade varieties exist, and the dish is a common holiday snack in the United States. While the memory was a small one, she was reminded of it whenever she saw a box of Chex. The video has racked up over 900,000 views on YouTube. Kellogg's meant for the competition to be a fun way to promote their product, … Today: Dear heavens me, the commercial “This is cat food.” It started when Kellogg's had a great idea for a marketing stunt to promote Chocolate Chex in Korea.In 2004, Nongshim Kellogg launched an online “election” for the president of Chex … There is a Green Onion Chex cereal in South Korea and it’s a hit. Cheki won, but per the article there was a vote-stuffing scandal. She said she was amused this week by the lighthearted commercial for green onion Chex—featuring a popular South Korean singer declaring, "I'm sorry, I'm sorry that the green onion … by katy chang July 1, 2020. Oct 27, 2017 2,247. (AP) Cheki won, but per the article there was a vote-stuffing scandal. Green Onion Chex cereal finally debuts in South Korea after 16 years of chocolatey injustice Yoon said she was amused this week by the light-hearted commercial for green onion Chex _ featuring a popular South Korean singer declaring, ``I'm sorry, I'm sorry that the green onion flavor arrived so late'' and ``the promise must be kept,'' with scientists in white gowns in a laboratory laboring to develop the perfect flavor. The reason for such heightened attention for Chex green onion goes back 16 years. Yoon said she was amused this week by the light-hearted commercial for green onion Chex — featuring a popular South Korean singer declaring, “I’m sorry, I’m sorry that the green onion flavor arrived so late” and “the promise must be kept,” with scientists in white gowns in a laboratory laboring to develop the perfect flavor. Fill in your details below or click an icon to log in: You are commenting using your WordPress.com account. Change ), You are commenting using your Google account. Jul 1, 2020 #20 A bit of background information - this is the conclusion to a poll from 2004 to decide on a new Chex flavour. Now, the injustice has been corrected. (AP) Cheki won, but per the article there was a vote-stuffing scandal. Yoon said she was amused this week by the light-hearted commercial for green onion Chex — featuring a popular South Korean singer declaring, “I’m sorry, I’m sorry that the green onion flavor arrived so late” and “the promise must be kept,” with scientists in white gowns in a laboratory laboring to develop the perfect flavor. “It’s kind of representative of bigger issues in South Korean society,” said Raphael Rashid, a Seoul-based freelance journalist who writes about South Korean politics and culture. Pieces of new green onion flavoured Chex cereal are sprinkled on a bowl of Tteok-bokki, or stir-fried rice cakes, a popular Korean dish in Seoul, South Korea. Change ), You are commenting using your Facebook account. DETROW: Green onion - Kellogg's has rolled out this new variety of Chex with a commercial featuring Tae Jin-ah, a popular Korean singer, rocking a … It’s a darn shame that unique things like Pepsi-flavored Cheetos™ only surface in the Far East (a big-hearted colleague of mine sent me a couple of bags from Japan, I thought they were awesome); if I were richer than God I think I’d hop a plane to Japan every month just to gather up new bits of strangeness to try. Everyone help yourself to a big scoop of my homemade Chex Mix and let’s hear it. Many South Koreans saw the outcome as more than a marketing mishap. ( Log Out /  Everyone likes Chex cereal and now onion lovers have one extra reason to love the cereal. Yoon said she would like to buy it “at least once.”. Yoon said she was amused this week by the light-hearted commercial for green onion Chex — featuring a popular South Korean singer declaring, “I’m sorry, I’m sorry that the green onion flavor arrived so late” and “the promise must be kept,” with scientists in white gowns in a laboratory laboring to develop the perfect flavor. Change ), You are commenting using your Twitter account. Everyone help yourself to a big scoop of my homemade Chex Mix and let’s hear it. 3.9 out of 5 stars 19 ratings. And as odd as it might sound to… The first a chocolate-flavoured hopeful called Cheki, the next a green onion-flavoured challenger called Chaka. Trot Singer Tae Jin Ah. Sadly, by the time I can afford a trip to Korea and the health crisis has passed, these will probably be gone – limited time offering and all that. And as odd as it might sound to people who don’t know me, I think I would eat these. “Chex Green Onion” was the most searched item on many portal sites on June 17. The chocolate victory was “kind of reminiscent” of that, he said. Price: $33.45 ($2.71 / Ounce) & FREE Shipping. As a Chex Mix, I can see green onion flavor working. Yoon said she was amused this week by the light-hearted commercial for green onion Chex — featuring a popular South Korean singer declaring, “I’m sorry, I’m sorry that the green onion flavor arrived so late” and “the promise must be kept,” with scientists in white gowns in a laboratory laboring to develop the perfect flavor. "In 2004, [Kellog's Korea] advertised a public vote for a new product: chocolate-flavored Cheki or green onion-flavored Chaka." [Limited Edition] Kellogg's Chex Green onion 350g / Korean cereals (overseas direct shipment) Visit the Nongshim Store. Some, feeling adventurous, sprinkled green onion cereal pieces as garnish on South Korean signature dishes including kimchi and spicy ramen noodles. “This is cat food.” “South Koreans are used to or have experienced, you know, like years, if not decades, of dictatorship.”. She remembered people around her voted for the green onion flavor because they found it funny. Yoon said she was amused this week by the light-hearted commercial for green onion Chex — featuring a popular South Korean singer declaring, "I'm sorry, I'm sorry that the green onion … This is a weird commercial for limited edition green onion flavored Chex, which will be available in South Korea 16 years after it was actually supposed to be, back in 2004.There’s a story here! Price: $33.45 ($2.71 / Ounce) & FREE Shipping. But if I ever get over there, I’m sure there will be a host of other bizarre foods that I can sample. Yoon said she was amused this week by the light-hearted commercial for green onion Chex, featuring a popular South Korean singer declaring, “I’m sorry, I’m sorry that the green onion flavor arrived so late” and “the promise must be kept,” with scientists in white gowns in a laboratory laboring to develop the perfect flavor. She said she was around 13 or 14 when she discovered an advertisement for the flavor election on the back of a cereal box. Last week: Kellogg's is releasing green onion flavored Chex in South Korea. The commercial, featuring one of the most popular Korean trot masters Tae Jin Ah …. “And I think Kellogg knows that it probably doesn’t taste great either.”, In this July 3, 2020, photo, provided by Lee Hyun Su, pieces of new green onion flavored Chex cereal are sprinkled on a bowl of Tteok-bokki, or stir-fried rice cakes, a popular Korean dish in Seoul, South Korea. Member. For a period of 1 month, members of the public could vote who gets to be the President of the Chex Choco World. You may have seen a strange Korean ad that went viral about a week ago promoting Green Onion Chex cereal. ( Log Out /  Details: Available at a lower price from other sellers that may not offer free Prime shipping. The video has racked up over 900,000 views on YouTube. Kellogg Korea uploaded a 6-second-long video on June 17 on its YouTube channel, recruiting 50 people to try its newest product before its release. Now, the injustice has been corrected. Advertisement. For you see, way back in 2004, Kellogg’s Korea held a contest where people could vote for the new “President of Chex.” They had two choices, Cheki, the milk chocolate candidate, and Chaka, the green onion … Cheki’s slogan was to make the cereal have a deeper and smoother milk chocolate taste while Chaka’s slogan was to put green onion into the cereal. “Green onion really didn’t sound appetizing.”. Kellogg Korea’s Chex Green Onion. In 2004, the company advertised a public vote for a new product: chocolate-flavored Cheki or green onion-flavored Chaka. Yoon said she was amused this week by the light-hearted commercial for green onion Chex — featuring a popular South Korean singer declaring, “I’m sorry, I’m sorry that the green onion flavor arrived so late” and “the promise must be kept,” with scientists in white gowns in a laboratory laboring to develop the perfect flavor. As for the taste, there’s no way it can be good right? OK, this is worthy of The Old Wolf's Banquet from Hell. ( Log Out /  “I think I will be able to sort out my feelings after eating green onion flavored Chex,” Yoon said. 3.9 out of 5 stars 19 ratings. OK, this is worthy of The Old Wolf's Banquet from Hell. ( Log Out /  The votes for Chaka were higher and everyone thought Chaka would win. Yoon said she was amused this week by the light-hearted commercial for green onion Chex, featuring a popular South Korean singer declaring, “I’m sorry, I’m sorry that the green onion flavor arrived so late” and “the promise must be kept,” with scientists in white gowns in a laboratory laboring to develop the perfect flavor. Yoon said she was amused this week by the light-hearted commercial for green onion Chex — featuring a popular South Korean singer declaring, “I’m … The limited edition cereal is the culmination of a story that began 16 years ago. (Picture credit: AP) South Koreans have waited 16 long years for a savoury, crispy bite that would satisfy their taste buds and right an infamous wrong. Yoon said she was amused this week by the light-hearted commercial for green onion Chex — featuring a popular South Korean singer declaring, “I’m sorry, I’m sorry that the green onion flavor arrived so late” and “the promise must be kept,” with scientists in white gowns in a laboratory laboring to develop the perfect flavor. Yoon said she was amused this week by the light-hearted commercial for green onion Chex _ featuring a popular South Korean singer declaring, ``I'm sorry, I'm sorry that the green onion … Like Americans, South Koreans typically eat their cereal with milk, but some say green onion Chex tastes better alone or with a drink like beer or soju. Now, my Korean is about as good as my Silbo Gomero, but this commercial is funny. cupcakeunicorn. (Lee Hyun Su via AP), Connect with the definitive source for global and local news. Chex Green Onion. “It doesn’t taste great,” Rashid said, rinsing his mouth between bites. Rashid positioned himself to be among the first to try it and acquired a box online. “In 2004, [Kellog’s Korea] advertised a public vote for a new product: chocolate-flavored Cheki or green onion-flavored Chaka.” (AP). This is a weird commercial for limited edition green onion flavored Chex, which will be available in South Korea 16 years after it was actually supposed to be, back in 2004.There’s a story here! Now, the injustice has been corrected. It has an “artificial onion background taste,” he said, reminiscent of onion ring snacks that are popular in Korea. On Thursday his face turned sour when he got his first taste. Change ), Amy Wright and the “How Dare You” COVID essay, Protected: The Cat Scan (Personal journal, not for public consumption). Twitter One interesting fact you should know about this product is that it took Kellogg sixteen years to make this particular flavored cereal. She said she was amused this week by the lighthearted commercial for green onion Chex—featuring a popular South Korean singer declaring, "I'm sorry, I'm sorry that the green onion … (But not until there’s an effective vaccine for Covid19.). Kellogg’s Korea watched in horror as Chaka, the green onion Chex, began to cruise to what looked like an inevitable landslide victory. A whole 16 yeas later though, on July 1, 2020, Kellogg Korea finally came clean — and released the green onion-flavored Chex, as it should have in 2004. This week, they finally could fill a bowl with the cereal they wanted all along: green onion-flavored Chex. Chaka led by an overwhelming margin, but duplicates were said to mar the online vote and Cheki was declared the winner. DETROW: Green onion - Kellogg's has rolled out this new variety of Chex with a commercial featuring Tae Jin-ah, a popular Korean singer, rocking a green … Yoon said she was amused this week by the light-hearted commercial for green onion Chex — featuring a popular South Korean singer declaring, “I’m … Details: Available at a lower price from other sellers that may not offer free Prime shipping. Well, apparently this green onion-flavored Chex cereal has been 16 years in the making. According to Reuters, the limited edition cereal sold out in less than two days after it hit stores. The limited edition cereal is the culmination of a story that began 16 years ago. “The rigged voting at the time was such an unpleasant experience,” she recalled. Kellogg’s Korea’s limited-edition flavor released this week, complete with a catchy ad and an apology for the wait, has taken on surprising cultural significance for an odd culinary experiment. Whereas such a Chex Mix simply dusts salty synthetic goodness over normal corn and wheat Chex pieces, Green Onion Chex is much more single minded, deeply glazing and infusing biting green onion flavor into every bite, whiff, and lingering burp. OK, this is worthy of The Old Wolf’s Banquet from Hell. South Korean Twitter has been rejoicing by uploading photos of their Chex. In response, they deleted over 42,000 online votes for “security reasons,” but still, Chaka held a tight to lead with thousands of votes. [Limited Edition] Kellogg's Chex Green onion 350g / Korean cereals (overseas direct shipment) Visit the Nongshim Store. Kellogg Korea’s latest release, Chex Green Onion is stirring up the Internet even before hitting the shelves. You may have seen a strange Korean ad that went viral about a week ago promoting Green Onion Chex cereal. Check out the commercial below where Korean celebrity Tae Jin-Ah repeatedly sings “I’m sorry” announcing the arrival of green onion flavored Chex. 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